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About
Magic Software Enterprises Ltd. engages in the provision of proprietary application development and business process integration platforms, vertical software solutions, and vendor of information technology (IT) outsourcing software services. It operates through Software Services and IT Professional Services segments. The Software Services segment includes proprietary and non-proprietary software technology and complementary services. The IT Professional Services segment offers services in the areas of infrastructure design and delivery; application development; technology planning and implementation services; communications services and solutions; and supplemental staffing services. The company was founded by David Assia in February 1983 and is headquartered in Or Yehuda, Israel. | |||
Description
Magic Software Enterprises Ltd. provides proprietary application development, business process integration, and vertical software solutions and related professional services. The company's software technology is used by customers to develop, deploy, and integrate on-premise, mobile, and cloud-based business applications. It operates in two segments, Software Solutions and IT Professional Services. The company offers Magic xpa, a proprietary application platform for developing and deploying business applications; AppBuilder application platform for building, deploying, and maintaining mainframe-grade business applications; and Magic xpi integration platform, a graphical wizard-based code-free solution. It also provides vertical software solutions comprising Leap, a software solution for business support systems; Hermes Solution for both hubs and traditional air cargo ground handling operations; HR Pulse, a customized single-tenant software as a service tool that helps organizations to create new human capital management solutions; and MBS Solution, a system for managing TV broadcast channels. In addition, the company offers IT services, including professional services in the areas of infrastructure design and delivery; application development; technology consulting, planning, and implementation; and support and supplemental outsourcing services. Further, it provides software maintenance, support, training, and consulting services. The company markets and sells its products through its direct sales representatives and offices, independent country distributors, magic software providers, system integrators, distributors, resellers, and consulting and OEM partners. The company was formerly known as Mashov Software Export (1983) Ltd. and changed its name to Magic Software Enterprises Ltd. in 1991. Magic Software Enterprises Ltd. was founded in 1983 and is headquartered in Or Yehuda, Israel. Magic Software Enterprises Ltd. is a subsidiary of Formula Systems (1985) Ltd. |