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About
JAKKS Pacific, Inc. engages in the design, development, and sale of toys, pet toys, consumables, electronics, kids indoor and outdoor furniture, and other consumer products. It operates through the Traditional Toys and Electronics; and Role Play, Novelty, and Seasonal Toys segments. The Traditional Toys and Electronics segment includes action figures, vehicles, playsets, plush products, dolls, accessories, electronic products, construction toys, infant and pre-school toys, foot to floor ride-on vehicles, wagons, and pet products. The Role Play, Novelty, and Seasonal segment includes role play and dress-up products, novelty toys, seasonal and outdoor products, indoor and outdoor kids' furniture, and halloween and everyday costume play. The company was founded by Stephen G. Berman and Jack Friedman in January 1995 and is headquartered in Malibu, CA. | |||
Description
JAKKS Pacific, Inc. develops, produces, and markets consumer products in the United States and internationally. The company's Traditional Toys and Electronics segment offers action figures and accessories based on Batman, Star Wars, and Nintendo franchises; toy vehicles and accessories under the Max Tow, Road Champs, Fly Wheels, and MXS names; electronics products, such as video games under the Spy Net and Plug It In & Play TV Games brands names; fashion and baby dolls, and accessories under Disney Frozen, Disney Princess, and Disney Fairies licenses, as well as infant and pre-school toys based on PBS's Daniel Tiger's Neighborhood name; private label products; foot-to-floor ride-on toys, and tents and wagons based on Fisher Price, Kawasaki, and DC Comics; and pet products, including toys, consumables, and accessories under the JAKKS Pets and American Classics brand names. Its Role Play, Novelty, and Seasonal Toys segment offers role and pretend play, dress-up, and novelty products for boys and girls based on Disney Frozen, Black & Decker, McDonald's, Dirt Devil, Disney Princess, Disney Fairies, and Dora the Explorer licenses; indoor and outdoor kids' furniture, activity trays and tables, room decor, kiddie pools, and seasonal products based on Crayola and Disney names, as well as pool floats under the Funnoodle name; Halloween and everyday costumes, and accessories under Spiderman, Toy Story, Sesame Street, Power Rangers, and Hasbro, Disney's Frozen, and Disney Princess brands; and balls and sport sets, and toy hoops under the Skyball, Wave Hoops, and Maui Toys brand names. The company sells its products through in-house sales staff and independent sales representatives to toy and mass-market retail chain, department, office supply, club, and toy specialty stores; and drug and grocery store chains and wholesalers. JAKKS Pacific, Inc. was founded in 1995 and is based in Santa Monica, California. |