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About
The Clorox Co. manufactures and markets consumer and institutional products. It operates through the following business segments: Cleaning, Lifestyle, Household, and International. The Cleaning segment consists of laundry, home care and professional products marketed and sold in the United States. The Household segment composes of charcoal, cat litter and plastic bags, wraps and container products marketed and sold in the United States. The Lifestyle segment includes food products, water-filtration systems and filters marketed and sold in the United States and all natural personal care products. The International segment covers products sold outside the United States, excluding natural personal care products. The company was founded by Edward Hughes, Charles Husband, William Hussey, Rufus Myers, and Archibald Taft on May 3, 1913 and is headquartered in Oakland, CA. | |||
Description
The Clorox Company manufactures and markets consumer and professional products worldwide. It operates through four segments: Cleaning, Household, Lifestyle, and International. The company offers laundry additives, including bleach products under the Clorox and Clorox 2 stain fighter and color booster brand names; home care products under the Clorox, Formula 409, Liquid-Plumr, Pine-Sol, S.O.S, and Tilex brand names; naturally derived products under the Green Works brand name; and professional cleaning and disinfecting products under the Clorox, Dispatch, Aplicare, HealthLink, and Clorox Healthcare brand names. It also provides charcoal products under the Kingsford and Match Light brand names; cat litter products under the Fresh Step, Scoop Away, and Ever Clean brand names; digestive health products under the Renew Life brand name; and bags, wraps, and containers under the Glad brand name. In addition, the company offers dressings and sauces under the Hidden Valley, KC Masterpiece, and Soy Vay brand names; water-filtration systems and filters under the Brita brand name; and natural personal care products under the Burt's Bees brand name. Further, it markets its products under the PinoLuz, Ayudin, Limpido, Clorinda, Poett, Mistolin, Lestoil, Bon Bril, Agua Jane, and Chux brand names. The company sells its products primarily through mass retail outlets, e-commerce channels, wholesale distributors, and medical supply distributors to mass merchandisers, warehouse clubs, and grocery stores and wholesalers, as well as dollar, military, and other retail stores. The Clorox Company was founded in 1913 and is headquartered in Oakland, California. |