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About
Pro-CDK Global, Inc. provides integrated information technology and digital marketing solutions to the automotive retail industry. It operates through following segments: Automotive Retail and Digital Marketing. The Automotive Retail segment comprises operations of Automotive Retail North America and Automotive Retail International. The Digital Marketing segment provides a suite of integrated digital marketing solutions for OEMs and automotive retailers, including websites and management of their digital advertising spend. The company was founded on September 30, 2014 and is headquartered in Hoffman Estates, IL. | |||
Description
CDK Global, Inc. provides integrated information technology and digital marketing solutions to the automotive retail and other industries worldwide. The company operates through Retail Solutions North America, Advertising North America, and CDK International segments. It offers technology-based solutions, including automotive Website platforms; and advertising solutions comprising the management of digital advertising spend, for original equipment manufacturers and automotive retailers. The company's solutions automate and integrate various parts of the dealership and buying process from targeted digital advertising and marketing campaigns to the sale, financing, insuring, parts supply, repair, and maintenance of vehicles. It provides solutions to dealers serving approximately 27,000 retail locations and automotive manufacturers. CDK Global, Inc. is headquartered in Hoffman Estates, Illinois. |